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MKT271 - Principles of Marketing

Use this guide to help you get started on your Marketing 271 research on analyzing the marketing process and environment with regard to the product, pricing, distribution, and communication in order to satisfy buyer needs.

Use US ZIP codes to obtain demographic information on your business zip-code area.

Use US ZIP codes to obtain semi-demographic information on your business zip-code area. 

https://www.unitedstateszipcodes.org/

U.S. ZIP codes are a type of postal code used within the United States to help the United States Postal Service (USPS) route mail more efficiently. ZIP codes near me are shown on the map above. Some still refer to ZIP codes as US postal codes. The term ZIP stands for Zone Improvement Plan. The basic 5-digit format was first introduced in 1963 and later extended to add an additional 4 digits after a dash to form a ZIP+4 code. The additional 4 digits help USPS more precisely group mail for delivery. Though ZIP codes were originally developed for USPS, many other shipping companies such as United Parcel Service (UPS), Federal Express (FedEx), DHL, and others make use of ZIP codes for sorting packages and calculating the time and cost of shipping a package (the shipping rate).