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MKT271 - Principles of Marketing

Use this guide to help you get started on your Marketing 271 research on analyzing the marketing process and environment with regard to the product, pricing, distribution, and communication in order to satisfy buyer needs.

Book of Lists Index

Use the latest annual Book of Lists Index to locate Arizona businesses you might want to market to or collaborate with. Please notify John Chavez - Business Library faculty for help with your research at johxx04361@paradisevalley.edu .